Marketing Methods
Overview
Autoresponders
List Brokers
Safelists
Traffic Systems
List Builders
FFA Pages
Paid Visitors
What is marketing?
Marketing is the method(s) that you use to get visitors to your site,
convert those visitors into customers or members of your programs and,
most importantly, retain them so that you build up a base of satisfied
clients, happy affiliates, and successful partners.
There are many ways of doing all of the above; this page will go through
some of the methods that I have found to be effective.
Pick a few (or pick the lot) depending on the time and resources that
you have available to you.
Many of these methods cost little or nothing to implement but generate
sizeable numbers of visitors over the years.
On their own they may hardly seem worth the effort but once you have
put them on autopilot the trickle effect comes into play, just watch
and see!
The bottom line to all of these methods is that you Build Your List, without a list you will not be successful - period!
EZINE ADVERTISING
One of the many effective ways of marketing your products
is through ezine advertising, but it is difficult to do effectively.
First you have to find an ezine that accepts advertising,
then you have pay for the
ad, and then submit it!
This gets to be very time consuming and after the first
few you will probably give up as it is far too much hassle...
OR
You can use a submission service where you pay and
submit your ad one time only and leave the company to deal with the mechanics
of getting your ad published with your chosen ezines.
This method is ultra efficient, time saving, and very cost effective.
2 Bucks An Ad
2 Bucks is owned by a friend of mine in Brazil. Bo Ekvall is a Swede who has now semi-retired as a result of his online business skills.
His advertising service is one of the best and has given me great results since 2002
Click Here To Read The Details
The Ezine Ad Network
This ad submission service will cost you only $15 per
ad group, and each ad group contains over 300,000 subscribers (maximum
of four ad groups)
Autoresponders
Autoresponders may not seem like a marketing aid, but they are THE
Number 1 tool in your arsenal.
How would you like to manually deal with hundreds of enquiries about
your product or service? I think not!
You also need an autoresponder to be able to start your
list, every Internet marketeer needs their own list of prospects, past
customers, future customers and ezine subscribers. You will hear it said
all over the place; The Money Is In The List!
Invest in a reliable autoresponder system and you are on your way to
bigger things.
Your choice really has to start with whether you wish to host an autoresponder on your own server or to use a third party service.
Third party services are the easiest to get started with, but you may prefer the control that you get by having your own system. I use a combination of the two - A dedicated system on MY server for a large number of my lists, and Get Response for my premium subscriber lists as they have a great record on deliverability.
Third Party Autoresponders
My favorite of the third party autoresponder companies is Traffic Wave. Not only because their system is easy to use, but due to all the extra money generating features built into the system. You can claim a 30 day free trial to test it out by Clicking Here
Send a blank email to compusol@info.trafficwave.net to receive my series on how autoresponders can make you money.
If you are interested in finding out why I will pay your first months membership to Traffic Wave Click Here
Dedicated Autoresponders
My personal choice of dedicated autoresponder software is AutoResponse Plus. I have been using this system now for almost four years and it has never let me down. AutoResponse Plus is hosted on your own server and is owned by you - no monthly fees for access. You just pay for a hosting account which you can also use for your web site.
Some of the benefits of AutoResponse Plus are:
-
No limits to the amount of autoresponders
-
Lead import via text files
-
Easy subscription management
-
Text, HTML or RSS based mailing
-
Full message personalization
-
Time sensitive mailings available
-
Allows file attachments
-
Free Installation
Click Here To Read All The Features
AutoResponse Plus needs you to have your own hosting system. I host mine with ThirdSphere as they are the absolute best at working with this program. They have set up many automated services to help you run AutoResponse Plus which will make your life so easy!
Plus their affiliate program is second to none - Highly Recommended
Click Here To See What You Get With ThirdSphere
Back To The Top
List Brokers
The money is in the list; so build
a list!
The quickest way is to purchase names and email
addresses from a list broker...
It doesn´t cost you a lot of money and the benefits
of mailing to large numbers of prospects are fairly obvious.
But you do have to be very careful with ANY purchased
leads, especially when you first mail to them, as depending on the quality
of the leads spam complaints may be a problem. I ALWAYS offer them a gift when I add new leads to my autoresponder, if they wish to download the gift they have to Opt In to another responder before they receive the gift. Simple to set up, amazingly effective in keeping a clean and responsive list.
Until then, please mail responsibly.
OppSeekers
I use Oppseekers regularly and find the value of their leads to be excellent. Unsubscribe rates are low, leads are always over delivered and complaints are few and far between (remember to mail responsibly)
Check Them Out Here
LeadClub
I have been using LeadClub for a couple of years now without problems.
I suggest you use their
online mailing system to send your emails so any complaints go to them, not you. A
value for money service.
Check Them Out Here
Back To The Top
Safelists
Safelists,
You either love ´em, or you hate ´em! The choice is yours,
all I can say is that I use them regularly and get results.
You have to be realistic about the results that you may get, maybe only one in a thousand of my safelist messages ever get read!
But when I can legally send a million safelist messages a day that still
means that 1000 people see my message, and maybe 5% of them actually
visit my site. That´s an extra 50 visitors a day, and they are targeted
visitors who have made a conscious decision to visit. Give it a try but
make sure that you do not use your primary email address when you register,
I suggest getting a Yahoo email address just for your safelists.
SafeList Online.Com
This is controlled by yours truly, and is proving extremely popular, maybe it's because I am using a great viral script that allows you to build your own downline of members!
Whatever the reason the response to mailings far outweighs any other safelist that I have been a member of...
This list is the exception to the rule about using a throwaway email address. The software is set up so that the maximum number of emails that you can ever receive is kept to a very low number. Only members upline of you for 10 levels can mail you - 10 upline members = 10 emails a day max!
But your downline members can grow to 10 levels deep and as wide as you want so you may end up with 10's of thousands to mail to!
Normally a PRO membership is $29.95 per year, as a visitor
to this site you can get it for FREE - You also get immediate access to the affiliate program that pays out weekly to your PayPal account!
Click Here To Join
Ad Tactics
Ad Tactics is possibly one of the biggest safelists around.
I don´t get fantastic results from them, but I do get results.
Free
Membership Here
Safelister
Another safelist that gives me reasonable results
Free Membership Here
Skittles
Again reasonable results and a large membership
Free Membership Here
Free Ad Depot
A new one to me but looks promising for the future
Free Membership Here
Back To The Top
Traffic Systems
You use traffic systems to generate
a steady stream of hits to your sites.
Each one may not bring in serious results, but put a few of them together
and the hits soon mount up.
If you integrate these into a start page rotator system
they are capable of generating hundreds of hits a week, for next to no
cost!
4 Hits
Another recent addition that is generating enough hits to earn its keep.
Check It Out Here
Topsurfer
Not the best but it's free! Worth having in your list...
Check It Out Here
Back To The Top
List Builders
List builders and lead generators do just what they say on the box; build
lists and leads, often for free.
Combine these systems with your autoresponder and you are onto a winner, add a couple to your toolbox and see the difference.
Back To The Top
FFA Pages
I am not a great fan of FFA pages (not unless I own the page that is) but they can generate a reasonable amount of traffic to your sites and any extra visitors are always welcome. Just be aware that you can receive a lot of confirmation emails when you post so please use a secondary email address - my favorite is Yahoo
TrafficWave
Currently this is one of the only FFA sites that I use regularly as the response is reasonable for the effort invested
Click Here To Post An Ad
Paid Visitors
This is a technique that I use all the time - I pay for visitors to my sites!
OK, I know that many of these visitors have no interest in what I am offering, but if only one in a thousand purchases something I make money.... Just work the figures, 10,000 visitors for under $25 - a definite no brainer!
And there is one MAJOR side effect of sending loads of visitors to your sites.... The search engines love high traffic sites so your rankings improve as an extra benefit :-)
More Web Site Traffic
The traffic from this site was so good that I added it to my group of sites... specials available at the moment
Click Here To Check Out The Deals
Back To The Top
|
